Job Description
Are you an SEO Expert looking to lead digital transformation?
Apex Digital Systems is seeking a strategic and analytical Senior SEO Specialist to join our high-growth team in Austin. In this pivotal role, you will be responsible for driving organic traffic growth, improving search visibility, and executing data-driven SEO strategies that position us as industry leaders. You will work closely with cross-functional teams to optimize our digital footprint and maximize ROI.
Why Join Apex Digital Systems?
- Impactful Work: Shape the future of our brand's online presence.
- Modern Tools: Access to the latest SEO technologies and analytics platforms.
- Competitive Benefits: Comprehensive health coverage, 401(k) matching, and flexible PTO.
- Growth Culture: Continuous learning opportunities and a collaborative environment.
If you are passionate about search engines and possess a deep understanding of digital marketing mechanics, we want to hear from you.
Responsibilities
- Conduct comprehensive technical SEO audits and identify areas for improvement to enhance site performance and crawlability.
- Execute on-page SEO strategies, including meta tag optimization, content strategy alignment, and internal linking structures.
- Lead keyword research and competitive analysis to identify high-value opportunities and trending topics.
- Monitor search engine algorithm updates (Google Core Web Vitals, Panda, Penguin) and adjust strategies proactively.
- Develop and manage off-page SEO campaigns, including link building and digital PR initiatives.
- Analyze web analytics data using Google Analytics 4 and Search Console to report on performance and ROI.
- Collaborate with content creators and developers to ensure technical and content excellence across all digital assets.
Qualifications
- 5+ years of proven experience in SEO, digital marketing, or a related field.
- Deep technical knowledge of HTML, CSS, JavaScript, and website architecture.
- Expert proficiency in SEO tools such as Ahrefs, SEMrush, Moz, and Google Search Console.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Experience managing SEO budgets and tracking project timelines effectively.
- Excellent written and verbal communication skills.
- Bachelor's degree in Marketing, Computer Science, or a related field is preferred.