Job Description
The Opportunity:
Apex Digital Strategies is seeking a results-driven Senior SEO Manager to spearhead our organic growth initiatives. You will be responsible for developing and executing comprehensive SEO strategies that drive traffic, increase conversions, and establish our brand as a market leader. If you have a deep understanding of search engine algorithms and a passion for data-backed optimization, we want to hear from you.
Why Join Us?
- Competitive salary and performance bonuses.
- Hybrid work environment in the heart of Manhattan.
- Access to cutting-edge SEO tools and technologies.
Responsibilities
- Technical SEO Leadership: Conduct in-depth technical audits to identify and resolve crawlability, indexing, and site architecture issues that hinder search engine performance.
- Strategic Keyword Research: Develop comprehensive keyword strategies based on market analysis, competitor research, and user intent to target high-value search terms.
- Content Optimization: Collaborate with content teams to optimize web copy, meta tags, and headers for maximum search visibility and engagement.
- Link Building & Authority: Execute white-hat link building campaigns and outreach strategies to enhance domain authority and backlink profiles.
- Analytics & Reporting: Monitor key performance indicators (KPIs) using Google Analytics 4 and Google Search Console, providing monthly reports on traffic growth and ROI.
- Competitor Analysis: Continuously monitor industry trends and competitor movements to adapt strategies and maintain a competitive edge.
Qualifications
- Experience: 5+ years of proven experience in SEO, including a minimum of 2 years in a leadership or senior management role.
- Technical Skills: Proficiency in technical SEO tools (e.g., Screaming Frog, SEMrush, Ahrefs) and CMS platforms (e.g., WordPress, Drupal, or Headless CMS).
- Data Analysis: Strong analytical skills with the ability to interpret complex data sets and translate them into actionable business insights.
- Communication: Excellent written and verbal communication skills, with the ability to present technical concepts to non-technical stakeholders.
- Certifications: Google Analytics and Google Search Console certifications are preferred.