Job Description
Apex Digital Solutions is seeking a visionary Senior SEO Specialist to lead our organic growth strategy in New York City. We are looking for a data-driven professional who can navigate the complexities of search engine algorithms and drive measurable results for our diverse portfolio of clients. If you are passionate about improving online visibility and have a knack for technical analysis, this is the role for you.
Join a dynamic team where your expertise will directly impact our clients' market presence and revenue growth.
Responsibilities
- Conduct comprehensive technical SEO audits to identify and resolve issues affecting site performance and crawlability.
- Develop and execute high-level keyword strategies to improve organic rankings and drive targeted traffic.
- Oversee off-page SEO initiatives, including strategic link building and relationship management.
- Analyze website traffic, user behavior, and conversion data using Google Analytics and other advanced tools.
- Collaborate with content creators and web developers to optimize on-page elements and ensure SEO best practices are integrated into the development process.
- Monitor industry trends and algorithm updates to maintain a competitive edge and adapt strategies accordingly.
- Prepare and present monthly SEO reports to stakeholders, highlighting key performance indicators and ROI.
Qualifications
- Minimum of 5 years of proven experience in SEO, with a track record of successful organic growth campaigns.
- Deep understanding of technical SEO elements, including site architecture, schema markup, and site speed optimization.
- Proficiency in SEO auditing tools (e.g., Ahrefs, SEMrush, Screaming Frog) and analytics platforms (e.g., Google Analytics 4).
- Strong analytical skills with the ability to interpret complex data and translate it into actionable business insights.
- Excellent written and verbal communication skills, with the ability to articulate technical concepts to non-technical stakeholders.
- Bachelor’s degree in Marketing, Business, Computer Science, or a related field.
- Relevant SEO certifications (e.g., Google Analytics, HubSpot) are highly preferred.