Job Description
The Role
Nexus Digital is seeking a visionary Senior SEO Specialist to lead our organic growth strategy. You will be responsible for driving traffic, improving search engine rankings, and developing comprehensive SEO strategies that align with our business goals. If you are passionate about data-driven decision-making and have a deep understanding of search algorithms, we want to hear from you.
Why Join Us?
Work with cutting-edge technology, a collaborative team, and the opportunity to shape the future of our digital presence.
Responsibilities
- Conduct comprehensive technical SEO audits and implement fixes to improve site architecture, crawlability, and indexing.
- Develop and execute data-driven link-building strategies to increase domain authority and referral traffic.
- Perform in-depth keyword research and competitor analysis to identify high-value opportunities.
- Optimize on-page content, meta tags, and headings to ensure maximum relevance and readability.
- Monitor and analyze key performance indicators (KPIs) such as organic traffic, bounce rate, and conversion rates.
- Collaborate with content creators and developers to ensure SEO best practices are integrated into the development lifecycle.
- Stay updated with the latest Google algorithm updates and industry trends.
Qualifications
- 5+ years of proven experience in SEO, with a track record of significant organic growth.
- Strong proficiency in Google Analytics, Search Console, and technical SEO tools (e.g., Screaming Frog, SEMrush).
- Experience with HTML, CSS, and basic JavaScript to assist in technical implementation.
- Excellent analytical skills with the ability to interpret complex data sets and report findings clearly.
- Strong written and verbal communication skills.
- Relevant SEO certification is a plus.