Job Description
Are you a visionary SEO Strategist ready to drive organic growth for a market-leading brand?
Nexus Digital is seeking a results-driven Senior SEO Specialist to join our elite Growth Team. In this pivotal role, you will spearhead our search engine optimization initiatives, ensuring our clients dominate their competitive landscapes. You will bridge the gap between technical execution and creative content strategy to maximize ROI and build sustainable traffic.
As a remote-first company, we value autonomy, data-driven decision-making, and a passion for the ever-evolving digital landscape. If you are ready to leverage your expertise to shape the future of our SEO portfolio, we want to hear from you.
Responsibilities
- Lead Technical SEO Audits: Conduct comprehensive on-page and off-page audits to identify opportunities for improvement and rectify technical barriers to crawling and indexing.
- Content Strategy & Optimization: Collaborate with content creators to develop keyword-rich, high-authority content that resonates with target audiences and aligns with search intent.
- Link Building & Authority: Execute white-hat link-building campaigns to increase domain authority and improve organic search rankings.
- Analytics & Reporting: Monitor key performance indicators (KPIs) using Google Analytics 4 and Search Console to provide actionable insights and detailed monthly reports to stakeholders.
- Competitor Analysis: Conduct deep-dive research into competitor strategies to uncover gaps and capitalize on untapped market opportunities.
- Algorithm Adaptation: Stay ahead of Google algorithm updates (e.g., Core Web Vitals, Helpful Content Update) and adapt strategies accordingly to maintain and improve rankings.
Qualifications
- Experience: Minimum of 5 years of proven experience in SEO, with a strong track record of improving organic traffic and lead generation.
- Technical Skills: Proficiency in technical SEO, including XML sitemaps, robots.txt, schema markup, and site speed optimization.
- Tools: Advanced knowledge of SEO tools such as Ahrefs, SEMrush, Moz, or Google Search Console.
- Communication: Exceptional written and verbal communication skills with the ability to explain complex technical concepts to non-technical stakeholders.
- Education: Bachelor’s degree in Marketing, Communications, Information Systems, or a related field is preferred.
- Certifications: Google Analytics or Google Ads certifications are a plus.